PROMOTION -

● Develop strategies to expand audience reach

● Radio interviews and media appearances

● Submit digital calendar listings (KUNM, etc.)

● Write or coordinate PR content

● Connect with local and regional media (Taos, Santa Fe, Albuquerque)

● Reach out to NM, TX, and CO tourism organizations

● Attend City marketing meetings (Lodger’s Tax Advisory Committee)

● Provide monthly updates

● Ensure all ad copy is submitted by deadlines

PREVIEW SHOW & PARTY -

● Plan opening party (food, drink, demos, talks)

● Coordinate with Promotion for publicity

● Arrange for professional art seller during Tour weekend

● Organize artwork drop-off and pick-up

● Hang the show

● Take and share event photos

● Provide monthly updates

Ideal for those with event planning or exhibition experience.

SPONSORSHIP -

● Approach local businesses for sponsorship

● Collect payments and coordinate with Treasurer

● Provide sponsor logos to Design and Social Media teams

● Invite sponsors to Preview Party

● Develop VIP or sponsor recognition ideas

● Send thank-you notes

● Provide monthly updates

BROCHURES -

● Pick up brochures and posters from printer

● Assemble artist packets for July meeting

● Coordinate brochure distribution locations

● Organize Farmers’ Market presence (2 Saturdays before Tour)

● Provide posters to sponsors

● Ensure posters are hung locally

● Coordinate regional distribution with Promotion Team

● Manage extra brochure inventory

● Provide monthly updates

● Distribute brochures

FLAGS & SIGNS -

● Organize sign/flag pickup and return (maintain sign-out sheet)

● Monitor condition of signs and banners

● Deliver sandwich board to Preview Show venue

● Secure permission for banner placement (Kit Carson Park location)

● Provide monthly updates